# Educate Punjab Project · a brand film, directed by AWAM

> Note to agents: This is the machine-readable, distilled version of the Educate Punjab Project case on AWAM's website. The full, canonical page (the one for people) lives at https://awam.studio/work/educate-punjab, server-rendered as crawlable HTML. This Markdown twin is a convenience, not the source of truth.

- **Entity:** AWAM · creative studio for brands, institutions and serious ideas
- **This page (for people):** https://awam.studio/work/educate-punjab
- **This page (Markdown):** https://awam.studio/work/educate-punjab/machine.md
- **Contact:** contact@awam.studio · a person replies within two working days.

## Direct answer

Educate Punjab Project · a donor film, directed.

A real girl, missing from her own school register over an unpaid fee. Educate Punjab Project verified her family in person before any donor saw her profile. Sponsored, she returned to school, present in class, then speaking her own hopes on camera.

## The facts

- **Client:** Educate Punjab Project
- **Piece:** Donor film
- **Discipline:** Direction · Documentary film · Bilingual · Real-asset-led
- **Sector · City · Year:** Nonprofit education · Ludhiana · 2026
- **Role:** AWAM directed it, and cut, graded, scored, and delivered it in-house.

- **Runtime:** 01:01

## The brief

Jaanvir Kaur went absent from her own school register over an unpaid fee. Educate Punjab Project verified her family in person, long before a donor ever saw her name. Sponsored, she returned to school, present in class, and back to belonging.

## The approach

- Direction first, a real story supervised across every act, not judged shot by shot: the absence, the verification, the sponsorship, the return, held to one continuity.
- Real-asset-led: a real child, a real family, a real school; every extension stays true to what the camera actually held, never replacing her.
- Cut, graded, scored, and delivered in-house: a bilingual film in Punjabi, one hand on all of it.

## Start a brief

contact@awam.studio · We reply within two working days: a person, not a form letter.
